Become more than a brand. Become a lifestyle.
At Branded By Collective, we help brands tell their story, connect with the right audience, and grow through meaningful content. Every brand deserves to be seen, valued, and remembered.
We make you stand out.
Recent Partnerships
Trendy but Authentic
Our Work in Action
Past work by our founder, Katie Woodin
Brand - Popcorn Sutton Distillery
Year - 2024
Photographer - Zach Knudsen
Shoot Director - Katie Woodin
When I began working with this brand, there was an opportunity to bring focus to its digital presence and social media strategy. Over the course of three months, I helped develop a more cohesive content approach that contributed to measurable growth in social media engagement. I also directed three full production photoshoots, creating high-quality visuals that reflected the brand’s identity and strengthened its online storytelling. These efforts helped the brand establish a stronger, more consistent presence across its digital platforms.
Brand - Ober Mountain
Year - 2024
As Creative Lead for this brand, I oversaw the planning and execution of a high-impact brand trip that generated over 4 million impressions. I guided the overall content creation and social media strategy throughout their busiest season, ensuring consistent, engaging messaging across platforms. Additionally, I directed multiple social media photoshoots, producing visuals that aligned with the brand’s identity and elevated its online presence. My work helped the brand maximize reach and engagement while maintaining a cohesive and compelling digital story.
Influencer Partnerships & Growth
I helped a brand with little to no prior influencer partnerships develop a comprehensive influencer strategy, successfully bringing in over 15 influencers in under a year. By carefully selecting collaborators and guiding content creation, I helped increase brand visibility and engagement across key platforms. This approach not only amplified the brand’s reach but also established lasting relationships with creators who aligned with the brand’s identity and audience.
Make it stand out.
